We Don’t Buy Attention. We Make It Go Viral.

A creative performance agency delivering billion-scale organic reach through planned, repeatable UGC virality.

1M+
Views
Generated
10K+
Contents
Produced Monthly
RP 0.24
Brands
Trusted Us
No Ads
No Bots.
100% Organic.
1M+
Organic Views
Generated
10K+
Contents
Produced Monthly
RP 0.24
Brands
Trusted Us
No Ads
No Bots.
100% Organic.

Clickbait is a Creative Performance Agency focused on one thing that matters most today: turning content into measurable impact. We help brands dominate attention on social platforms through UGC-driven viral campaigns, strategic storytelling, and performance-backed creativity. Every campaign is built to earn views, spark conversations, and convert cultural relevance into business growth.

Proven Results, Not Promises

From FMCG to finance, from emerging brands to market leaders.

PGI

UGC Viral Campaign & Social Media Management

Positioned PGI as the brand with the highest pawn value through emotion-driven UGC storytelling and scalable content distribution.

80K +
Followers
in 3 Months
60M+
Organic Views
in 1 Month
70M+
UGC
Generated

Kanzler

“Nasilor Bule” Campaign

A cultural hook campaign designed to dominate breakfast conversation organically.

Strong Earned Media &
on-ground activation
20M+
Organic Views
in 2 Days
Top 9
TikTok
Trending
Leo Giovanni
FYP Specialist Campaign
Proving that viral content can be planned, not guessed.
23M+
Views from
a Single Video
65M+
UGC
Generated
UGC Viral & Affiliate Performance Campaign

UGC campaign that turned luxury skepticism into curiosity proving that even a Rp600 million bag can go viral and sell on TikTok.

26M+
Total Views
26M+
Total Views
180
UGC & Clipping Contents
#2 Trending TikTok
Financial Services Category
Trade With Suli
360° Marketing Campaign

From brand building to sustainable growth a full-funnel performance ecosystem.

800M+
Monthly Views Generated
#2 Trending TikTok
Financial Services Category

What We Do

UGC Viral
Campaign

Uses everyday creators to make authentic, relatable content that builds trust and sparks organic interest.

Clipper Viral
Campaign

Repurposes top content into many short, high-impact clips to boost reach and increase virality.

KOL
Campaign

Works with influencers to add credibility and validate the brand through lifestyle-driven content.

Comment &
Narrative
Control

Manages comments to shape perception, build social proof, and drive conversions.

“Virality is not luck. It’s strategy, execution, and scale."

That’s why we focus on content people choose to watch, not skip.

Frequently Asked Questions

How does Clickbait structure its collaboration model?

Clickbait operates on a KPI-based collaboration model, ensuring that every campaign is aligned with measurable outcomes.
Our approach is tailored based on:

  • ⁠Campaign objectives
  • ⁠Target performance (reach, views, engagement)
  • ⁠Content volume and distribution scope

 

This allows brands to execute campaigns that are not only creative, but also performance-driven and accountable.

Clickbait focuses on building scalable brand growth through a short-form content ecosystem, combining both production and distribution.
Our core services include:

  • UGC Campaign Production. High-volume, relatable content tailored for short-form platforms
  • ⁠Clipper Distribution Network. Organic amplification to extend reach and maximize exposure

We go beyond content creation by ensuring that content is strategically distributed and optimized for performance.

Clickbait offers two primary collaboration formats:

  • Project-based – Suitable for specific campaigns or product launches
  • ⁠Retainer-based – Ideal for long-term growth and continuous scaling

While timelines may vary, most campaigns are executed within a monthly cycle (±1 month) to ensure optimal performance and measurable results.

PT DUA DARA MEDIA

Trusted by 100+ brands across FMCG, finance, lifestyle, beauty, and technology.

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